PHU Margo

Bringing to life a digital experience as robust as the industrial machines we all rely on.

Industry
Industrial/Engineering
HQ
Toruń, Poland 🇵🇱
Company size
100-500
Services
UX/UI Design
Webflow Development
Problem & Solution
Creating digital precision that drives industry.

The primary challenge was to effectively showcase the vast inventory and extensive experience of Poland's largest industrial machinery parts warehouse, which has been serving the industry for over 30 years. The website needed to highlight their long-standing reliability and expertise while also embracing modern, user-friendly design principles to appeal to a new generation of customers.

I designed a high-impact, visually engaging website that emphasizes the company's decades of expertise and extensive product range. By incorporating intuitive navigation and a sleek, modern UI, I created an online presence that balances the company's rich history with contemporary design. This ensures the website not only appeals to long-term clients but also attracts new customers, leaving a lasting impression on all visitors.

Expressing the company's
strong position was key.

I aimed to showcase the strength of this industry leader through impressive numbers – 60,000 products, 30 years of experience, and 20 locations.

Additionally, I highlighted their scale and modernity with striking images of their state-of-the-art warehouse.

The design emphasizes both the company's extensive reach and its commitment to innovation, solidifying its status as a leader in the industry.

Problem & Solution
presentation of a category
of 60,000 products

To present the vast array of 60,000 products, I designed an intuitive and minimalist layout that categorizes each item thoughtfully. The sleek and modern design not only organizes the extensive inventory efficiently but also enhances the user experience by making navigation straightforward and visually appealing.

This approach ensures that customers can effortlessly find what they need, reflecting the company's commitment to innovation and user satisfaction.

Intuitive and clean UI

By implementing a hierarchical structure with clear subcategories and nested sub-subcategories, we aimed to create an interface that facilitates seamless navigation.

The minimalist UI ensures that users can easily locate themselves on the site, allowing for efficient exploration of our extensive inventory.

This design approach not only enhances usability but also underscores our commitment to delivering a user-centric experience that prioritizes clarity and ease of use.

Interactive Approach
Brands and
Interactive Catalogues

For the section showcasing the Catalogs and Brands, I crafted a design that allows users to interactively browse and read through clickable catalogs. This feature not only enhances the customer experience but also provides an organized view of the products offered by each brand.

By segmenting the inventory by brand, users can easily access all relevant certifications the company holds, as well as explore the full range of products available from these trusted manufacturers.

This layout is designed to be user-friendly and informative, ensuring that every interaction leads to a deeper understanding and appreciation of the quality and variety offered.

Mobile Experience
Expressing Values,
Benefits and Knowledge

About us page communicates the core values, advantages of collaboration, and extensive knowledge base of the company. This section is crafted to engage visitors through a combination of compelling visuals and succinct, impactful text.

The design strategically uses space and typography to highlight the company's principles and the tangible benefits they offer to partners and clients. Interactive elements are incorporated to reveal deeper insights about the company’s expertise and industry standing, making the browsing experience both informative and memorable.

This approach ensures that the company's ethos and strengths are vividly and effectively conveyed, inviting deeper engagement and fostering trust.

From customer
Collaborating with Dawid on our website redesign was truly inspiring. His expert design skillfully showcased our industry leadership and our dedication to innovation, beautifully highlighting our extensive inventory and the modernity of our UI.
Paulina Zielińska-Cyran
Member of the Board in PHU Margo